Sales Shopping Tips

&OtherStories Black bag

Something exciting happened this week. Yes, you’re absolutely right! The SALES have STARTED and with this joyful event comes a rush of excitement that may just result in longer term disappointment because you didn’t ‘shop smart’. Hands up those of you with absolute bargains in your wardrobe that you never ever wear because:

A. you didn’t really need them


B. they don’t really suit you but you just couldn’t walk away.

Sound familiar? Me too but it doesn’t have to be this way. Just this week I bought a beautiful black leather bag from & Other Stories at half price (£45) and I’m delighted! I just know it’s going to keep on giving for years to come.

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I have put together a handy little guide to help you to keep your cool and tackle the sales in style, I hope you find it useful.

  1. Plan ahead – Make an honest wish list of the items you would like to get your hands on and set yourself a budget, it will help you to stay on target. Think about your personal style and try to stick to purchases that will work well with your existing wardrobe.
  2. Shop for the classics – I’m talking good quality wardrobe staples here. Leather handbags, white shirts, camel coats, you get the gist. Try to stick to a neutral colour palette and you are on to a winner.
  3. Focus – Now this is hard, really hard. It’s so easy to get distracted, especially when items are heavily discounted. Refer back to your wish list and stay strong or you will end up with a load of clothes you don’t care about languishing at the back of the wardrobe with the labels still on. Focusing on what you want to buy in the sales will ensure you are successful.
  4. Do the #30 wears test – Ok, ok, I know this is a bit of a big ask but try to take a step back and think if you can feasibly wear the sale item on more than a few occasions, if you can’t, move along sister!
  5. Set time aside to shop online – This is one of my biggest downfalls. I often find myself buying clothes on impulse late in the evening with a glass of Prosecco in my hand. This is a bad idea people, avoid this at all cost. Instead, find some time, grab a cuppa and shop to your heart’s content. It will save you money and trips to the post office.

Happy weekend and happy sales shopping y’all!

Antonia x


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